Wednesday, September 22, 2010

INTERЯOGATION:WEST BROMWICH - specialist artist - RICH WHITE

Each week's INTERЯOGATION:WEST BROMWICH missions are overseen by lead artist Anna Francis, but are led by specialist agents, hand picked for their expertise in the particular field.

Today's SITE SPECIFIC expert agent and specialist artist is RICH WHITE. 






As part of his duties today, Agent WHITE will be delivering a masterclass presentation on the subject of site specific in the public realm to the assembled artists, using his myriad experiences as a base.

Agent WHITE has been active in the field of site and location art in the public realm for many years. His website tells us -





'My current work involves physically altering (or appearing to alter) existing architecture in public and exhibition spaces. These architectural interventions are developed specifically for their location through research and site visits; responding to the architecture, history and current happenings in the area.
'Through this I create a narrative or story that I feel evokes the collective subconscious - a visual reference that seeks to provoke thoughts about the location by drawing on elements of the locale. The final work often takes a simple form or pattern of structure which is intended to resonate with the viewer through its unexpected familiarity.
'The work is built on-site often from materials found or reclaimed in the vicinity and integrated into the existing architecture. Afterwards the materials are recycled or returned for reuse. This conveys a connection to its location and influences its development. The work is at the whim of the materials I can find and at the mercy of their limitations.
'It is about making it work, about adapting ideas to changing situations, and creating an inspiring experience for the viewer which challenges their perception and causes them to question what they see.'


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